Successful entrepreneur and author of the very hands on and idea packed book
Startup from the Ground Up: Practical Insights for Transforming an Idea into a Business, Cynthia Kocialski, shares proven ideas for achieving entrepreneurial success for start-up businesses. Cynthia points out that simply having a great product or service isn't enough to build a successful company. She guides entrepreneurs from the first critical steps on the journey to going concern. Cynthia shares strategies for hiring the right people, getting funding, financial management, and marketing. She also provides advice for writing great business plans and scheduling; as well as developing an exit plan for selling the company.
Cynthia Kocialski is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Thursday, March 17, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Successful entrepreneur and author of the very hands on and idea packed book
Startup from the Ground Up: Practical Insights for Transforming an Idea into a Business, Cynthia Kocialski, shares proven ideas for achieving entrepreneurial success for start-up businesses. You willlearn:
* Why a product isn't enough to create a successful start-up company
* How to build a great team and who should be on that team
* Why marketing early and often is critical to success
* How to get funding from investors and other sources
Cynthia Kocialski (photo left) has been personally involved in more than two dozen start-up companies and business units. Many of these start-ups were stellar successes of the hi-tech industry and others were the failures that closed without any fanfare at all. After that many start-ups, Cynthia has seen what works, what doesn’t work, and much of the day-to-day humor that happens in these start-up companies.
Cynthia started her career at IBM as a systems engineer and later worked in diverse roles at IBM as a design engineering manager, technical marketing, and business development. Cynthia was the General Manager of Matrox Electronics, where she managed several product development groups. For the past 15 years, she has been involved in hi-tech start-up companies. Cynthia founded Vesta Corporation, a specialized telecom software provider and SLI, a fabless telecom semiconductor company. Cynthia has worked with many start-ups and has served as a member of technical advisory boards. Her recent role was as COO for a medical consumer technology and services start-up.
Cynthia has a background in a wide range of hi-tech product areas: networking, telecommunications, 2D/3D graphics, digital video, image processing, multi- CPU systems, distributed processing, software, components and semiconductors. She has an undergraduate degree in Mathematics from the University of Rochester and graduate degrees in Electrical and Systems Engineering from the University of Virginia.
My book review of Startup from the Ground Up: Practical Insights for Transforming an Idea into a Business by Cynthia Kocialski.
Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with successful entrepreneur and author of the very hands on and idea packed book
Startup from the Ground Up: Practical Insights for Transforming an Idea into a Business, Cynthia Kocialski, as she shares proven ideas for achieving entrepreneurial success for start-up businesses. Cynthia points out that simply having a great product or service isn't enough to build a successful company. She guides entrepreneurs from the first critical steps on the journey to going concern. Cynthia shares strategies for hiring the right people, getting funding, financial management, and marketing. She also provides advice for writing great business plans and scheduling; as well as developing an exit plan for selling the company on Blog Business Success Radio.
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