Change agent, technology and innovation entrepreneur, and author of the insightful and very practical book The Inventor's Puzzle: Deciphering the Business of Product Innovation, Mark Lake, PhD, describes how despite billions of dollars spent annually on innovation, many of these innovative companies fail. Partly due to inexperience and to bad judgment by owners and managers, companies and their innovative products fail to succeed in the market place. Mark Lake describes five very predictable problems that can arise and derail even the most innovative companies. Mark shares his real world, hands on experience that will keep these companies operating successfully, while meeting business challenges head on. At the same time, Mark Lakes shares the characteristics shared by successful entrepreneurs who have succeeded where others have failed.
Mark Lake is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Tuesday, June 8, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Change agent, technology and innovation entrepreneur, and author of the insightful and very practical book The Inventor's Puzzle: Deciphering the Business of Product Innovation, Mark Lake, PhD, describes how despite billions of dollars spent annually on innovation, many of these innovative companies fail. You will learn:
* Why innovators and inventors fail at business
* Five predictable issues that all innovators must address for success
* The characteristics shared by all successful inventors and innovators
* A hands on and workable strategy for turning ideas into marketable products
Mark Lake (photo left) is a consummate senior executive, change agent, and entrepreneur for high technology research and product innovation businesses and is considered a visionary in workforce leadership, organizing for innovation, and technology development tactics. He is a prolific researcher, writer, and platform speaker with engaging and humorous personal style and is an expert facilitator providing a wide range of executive consulting services to software, medical device, alternative energy, and other product innovation businesses.
My book review of The Inventor's Puzzle: Deciphering the Business of Product Innovation by Mark Lake, PhD.
Listen live on Tuesday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with change agent, technology and innovation entrepreneur, and author of the insightful and very practical book The Inventor's Puzzle: Deciphering the Business of Product Innovation, Mark Lake, PhD, as he describes how despite billions of dollars spent annually on innovation, many of these innovative companies fail. Partly due to inexperience and to bad judgment by owners and managers, companies and their innovative products fail to succeed in the market place. Mark Lake describes five very predictable problems that can arise and derail even the most innovative companies. Mark shares his real world, hands on experience that will keep these companies operating successfully, while meeting business challenges head on. At the same time, Mark Lakes shares the characteristics shared by successful entrepreneurs who have succeeded where others have failed on Blog Business Success Radio.
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