Run With the Bulls Without Getting Trampled
The Qualities You Need to Stay Out of Harm's Way And Thrive at Work
By: Tim Irwin
Published: Jan 2, 2007
ISBN: 9780785219514
Format: Hardcover
Publisher: Nelson Business
The metaphor of the famous running with the bulls in Pamplona, Spain, as analogous to how modern corporations operate, is the powerful insight made by author Tim Irwin in Run With the Bulls Without Getting Trampled: The Qualities You Need to Stay Out of Harm's Way And Thrive at Work. The bulls don't care if the throng of runners is in the way of their objective to reach their fresh grass pastures. The modern corporation, in the same way, is only concerned with achieving its own goals.
Just as a rampaging bull can trample a careless runner, a corporation can run over an employee who fails to understand the coporate imperatives. There are cardinal rules, passed from one bull runner to another, so too are there techniques of survival in the corporate structure. Knowing how to avoid the goring horns and heavy hooves, of a herd of charging bulls, can save a person's life. At the same time, the knowledge of how corporations pursue their own goals can save an employee's career.
Author and international speaker Tim Irwin provides a masterful blend of metaphor and unflinchingly trenchant advice for the aspiring corporate executive. Combining humour and stories, the author provides insights into his essential core values of thoughtful committment, authentic character, and exceptional competence. He believes people possessing these qualities will succeed in any aspect of business or personal life. Combining personal courage and ethical integrity, with hard work and knowledge, are the author's keys to success and happiness.
For me, the power of Run With the Bulls Without Getting Trampled: The Qualities You Need to Stay Out of Harm's Way And Thrive at Work by Tim Irwin is the emphasis on honesty, committment, and ethics. His powerful and motivational stories show clearly how possessing the courage to do the right thing, and that standing by your ethical convictions, is also the road to success and personal fulfilment.
The book also conveys the message that corporate actions are related to the attainment of their goals. The organization isn't concerned with your goals, and by not understanding the corporate objectives, you will be trampled by the bulls. Aligning your own interests and convictions, with those of the company, will result in a win-win result for everyone.
I recommend Run With the Bulls Without Getting Trampled: The Qualities You Need to Stay Out of Harm's Way And Thrive at Work by Tim Irwin to anyone who seeks an ethical business career based on personal courage and integrity. The book is not about getting ahead by trampling others, but about the avoidance of the charging bulls yourself, by understanding their motivations and goals, and by knowing the rules of survival.
Read Run With the Bulls Without Getting Trampled: The Qualities You Need to Stay Out of Harm's Way And Thrive at Work by Tim Irwin and you too can run successfully with the bulls, and share in their glory as well.
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