Author, women's marketing expert, and blogger Michele Miller of WonderBranding: Marketing To Women, and author of The Natural Advantages of Women shares ideas for marketing to women, and how women's buying styles differ from those of men, as my internet radio show guest on Blog Business Success; hosted live on Blog Talk Radio.
The show airs live on Thursday, May 3, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Michele Miller shares the secrets of marketing to women and how knowing how and why women make their buying decisions. You will learn:
* The tremendous buying power in the hands of women
* Why women make different buying decisions than men
* How to design your marketing campaign with women in mind
* How to make your business more female friendly
Michele Miller (photo left) has been an explorer her entire life and has great stories to show for it. A classical musician by training, she holds degrees in education and business administration. She has worked for companies as small as Diapers Unlimited delivery service (where she discovered the true meaning of customer service and loyalty) and as large as The Metropolitan Museum of Art, Lincoln Center for the Performing Arts, and Sirius Satellite Radio. She also devoted seven years to growing her own public relations firm in New York.
Michele is now a Wizard of Ads partner working with extraordinary people and enjoys the opportunity to merge her professional background with her personal principles. She maintains a powerful roster of dynamic small businesses across North America, and is an international speaker and teacher on the topic of marketing to women.
Michele is the author of The Natural Advantages of Women (Wizard Academy Press), the audiobook that has been hailed for its concepts, principles, and new scientific information that explains how the female brain is "hardwired" for personal greatness."
Her blog on marketing to women, WonderBranding, has won awards from Marketing Sherpa and Forbes.com, and was featured in Seth Godin's ebook, Bull Marketing. Michele is also the marketing columnist for Inc.com, the web companion to Inc. business magazine.
Michele currently resides with her husband in Scottsdale, Arizona.
Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with Michele Miller, and learn how improving your marketing to women, will take your business to the next level of success, on Blog Business Success Radio.
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