Tuesday, November 28, 2006

Susan Getgood: Viral Marketing - Blog Business Success Radio

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Blogger and marketing expert Susan Getgood, of Marketing Roadmaps, describes how viral marketing can help your business or event achieve overnight success, as my internet radio show guest on Blog Business Success.

The show airs live on Thursday, November 30, at 8:00 pm Eastern Time.

Susan Getgood discusses how to develop a viral marketing campaign to take your business to the next level. You will learn:

* What viral marketing is all about and how to put its power to use

* How to create ideas for a successful viral marketing campaign

* How to build the buzz and shift the campaign into high gear

* How to integrate viral marketing into your overall marketing plan



Susan Getgood (photo left) was among the pioneers in introducing children and parents to the Internet as an expert in online safety and General Manager of Cyber Patrol, one of the world's first Internet filters. Her 20+ years in the computer software industry included leading a global marketing team as Senior Vice President of Marketing for SurfControl, with offices in the U.S., England, Australia and seven other countries.

A results-oriented strategic marketer, Susan knows how to build brands using technology, policy and good old fashioned high-quality products. In 2004, she founded GetGood Strategic Marketing Inc. to help bring blogs into the mix as an indispensable marketing tool. Today, her firm helps public and private companies and organizations build brands and drive revenue with integrated marketing and communications strategies. Her own blog is Marketing Roadmaps, which is part of the Corante Network.

Listen Live by clicking the media player.




If you miss this very informative show, it will be available for download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.

Let's talk with Susan Getgood about viral marketing and taking your marketing to the next level, on Blog Business Success Radio.

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